Thursday, 27 March 2014

Final Vision Project Rationale: I can't be the only one...


After conducting some preliminary research on infographics, I have decided that the easiest part of my Final Vision Project, so far, was actually choosing the vehicle that I wanted to use to showcase my learning over the duration of this class.  I didn’t realize that all the elements that make me love infographics will actually cause me the most difficulties when creating one: delivering a large amount of information in an interesting, concise, and visually stimulating manner.  Pair that with my broad topic of Digital Literacy, and I have a recipe for frustration and potential hair-pulling (my own, so as not to cause harm to others). 

Who is this Project for & Why?
  I have been able to narrow my scope and have decided who my target audience will be for this particular project, and I believe it’s very apropos: educators, like myself, who want to incorporate Digital Literacy into their classroom teaching, but may not know where to start, or what would be the most effective way to do so.  I can’t, and won’t, believe that I am the only person in the education field who isn’t so tech savvy, but would like to be (as I now find myself), and could benefit from having an amazing infographic that, at a glance, can assist them in incorporating all of the multi-literacies of the digital age into their classrooms. 

Participant Qualities & Characteristics
            This is a little embarrassing, because I will basically be describing myself for this section, although I have been fairly open about my shortcomings where technology is concerned.  The educators who will utilize my infographic the most, will be those who are aware of the need of having digitally literate students, but they won’t know the best way to meet the need; they will envy their colleagues for the technology based lesson plans they seem to produce out of thin air, but they won’t know the best websites to find and adapt their own; they will have the desire to become Digital Natives themselves, but they won’t know the path to take from being a Digital Immigrant to becoming a Digital Native; and most importantly, they will want to incorporate all of the digital multi-literacies in all of the subject areas, but they won’t know how to effectively do this while meeting all of the PLO’s.

Learner Considerations
            As this project is reaching out to those who are like myself, I have been thinking about what I need from a visual tool, what I find to be the most attention grabbing element, and I was having a difficult time trying to vocalize exactly what it is that makes for an outstanding informative, visual tool.  This little roadblock, of course led me to TED, my favorite go-to for help in almost all matters (and what TED can’t answer, Pinterest can J), and I found a TED Talk that was singularly exceptional in voicing what I could not.  The speaker is David McCandless, and the talk is called The Beauty of Data Visualization, filmed in July 2010.  There were three things that he described, that are absolutely perfect, that cannot be rephrased, and they are as follows:

1.    How we process images: “combining the language of the eye, with the language of the mind, you start speaking two languages simultaneously”

2.    How we process data: “we need relative figures that are connected to other date so we can see a fuller picture, and then that can lead to us changing our perspective”

3.    Why data visualization is so important: “visualizing information like this is a form of knowledge compression, it’s a way of squeezing an enormous amount of information, and understanding, into a small space”

Please watch the rest of David’s talk here:

References:

http://www.ted.com/talks/david_mccandless_the_beauty_of_data_visualization

2 comments:

  1. Well done post! You've captured your essential audience attributes, and researched what you need to do to meet their needs. I think the TED talk was very useful in understanding how to present your information, in graphical way to make the interpretations and understandings of the data "pop out" at you and tell a basic story as you work through the info-graphic! Good, authentic writing that is honest, transparent and valuable in helping others navigate through similar challenges!

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  2. I like the idea of data visualization. I used to organize silviculture research conferences and we would choose a variety of speakers. Partly because the researchers would show lots of graphs and some of the audience, familiar with graphs would be fine, but for others they just turn off their brain when they see them, and lose out on the rest of the talk. So speakers with photos would be important contrast to reengage this part of the audience. I think a variety of images on your infographic is important to pull in the wide variety of people in your audience.

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